The Nigeria Country Outlook is a yearly investment guide focusing on business opportunities in the public and private sectors, offering comprehensive insights and analyses on Nigeria’s economic landscape, environment, sustainable development, trade and diplomatic relations.
The Nigeria Country Outlook 2025 will showcase trade and investment opportunities in the public and private sectors, and profile the leading investors across the country. It will contain articles on all important events in Nigeria, focusing on major recent developments and national, sub-regional, regional, and international organisations as well as articles and exclusive interviews on trade policies and investment regulations. The publication is mainly oriented to the requirements of a large range of target groups: diplomats, administrators, journalists, local and foreign investors, humanitarian and development professionals, and practitioners in the field of socioeconomic development, trade, foreign affairs, and humanitarian aid, as well as industrialists and business people in Nigeria and abroad.
The Country Outlook will be an essential reference manual highlighting trade and investment opportunities in Nigeria, and about the need-to-know business issues of the country. The publication will undoubtedly help potential investors, business people, policymakers, diplomats, foreign NGOs, and the private sector, to have firsthand information about key socioeconomic activities, the environment and culture, diplomatic relations, foreign policy and trade regulations, business critical information and more.
The publication will be an invaluable companion, which strives to provide helpful information and insights into the geopolitical, economic, and social ecosystems of Nigeria.
Features and Key Benefits
The Nigeria Country Outlook 2025 will be a digital and print publication and a reference manual. The publisher, African CEO Media Corp., aims to systematically grow the Guide’s readership both across Nigeria and overseas.
The publication will contain excellent print quality A4 in size (using quality art paper) and in full colour throughout. With high resolution specs, and laminated front and back covers, the publication will be produced to the highest standards. The 2025 edition will be launched on the 15th February 2025 in Addis Ababa, Ethiopia at a side event during the African Union Summit & General Assembly 2025.
Among other key benefits and features, the Nigeria Country Outlook 2025 will:
- Provide an ideal partnership in informing, planning, and strategizing across the key socioeconomic disciplines in Nigeria’s economy.
- Provide a communication tool on trade and investment promotion activities of the Federal Government of Nigeria (FG), including ministries, departments, and agencies (MDAs); promote opportunities in the public sector; and elaborates on public sector specific perspectives.
- Showcase business entities and a directory of useful contacts of Nigerian embassies abroad, foreign embassies and missions in Nigeria, useful business contacts, and promotes private sector opportunities and sector specific perspectives through exclusive interviews and investor, company profiles.
- Provide a well-researched information guide useful to investors, development partners, humanitarian aid agencies/NGOs, and researchers whose interests may be specific to an undefined market sector.
- Present a wide range of information in a ‘one stop shop’ platform for key stakeholders.
- Provide a forum in the information age for selected organisations that have a valuable contribution to make.
- Provide factual and accurate information both on the web and in print in the days of fake news, inappropriate, misleading and misinformation about Nigeria.
- Showcase transformation efforts from within in re-branding, showcasing business opportunities, and promoting important events and activities of major importance at home and abroad.
- Help entities compare notes and programs and open the communication process in an extremely prestigious and powerful setting.
Readers of the Nigeria Country Outlook: Who are they?
The readers of Nigeria Country Outlook will include the decision-makers in government and the private sector across the country, Africa and overseas. An estimated 1, 500 000 senior government officials, business leaders and senior executives, Nigerian and foreign diplomats, entrepreneurs, investment and financial advisers, business strategists and management and financial consultants, financial analysts, economists, researchers, opinion makers, industrialists and academics in the country and Nigerians in the diaspora, will read the publication, both in digital format (electronic) and print publication– through controlled circulation and complimentary distribution worldwide.
In summary, the profile of the readers and target audience of the Nigeria Country Outlook include:
- Decision makers from all sectors
- Movers and shakers to public institutions
- High net worth individuals
- Influential personalities in a wide range of areas and at the highest levels in economy
- Heavy consumers and frequent and upscale travellers
- Frequent and large-scale investors
- Opportunists and Information seekers
- Business-oriented executives and entrepreneurs.
Distribution Network: Where can you find the Nigeria Country Outlook 2025:
Fifty thousand (50,000) printed copies of the guide will be distributed on a complimentary basis worldwide. In addition, there will be a wide online (electronic) distribution of the digital edition and in .pdf format. About 65% of the printed version will be distributed overseas on a complimentary basis (frees copies) as follows:
- Among delegates at the World Economic Forum events and the secretariat in Davos, Switzerland.
- Chambers of Commerce – UK, France, Germany, Belgium, Canada, Holland, Italy, USA, Denmark, etc.
- First/Business Class Cabins – Selected airlines serving Nigeria like Air France, British Airways, etc.
- VIP/Business Class Lounges – London Heathrow, JFK in New York City, Toronto in Canada, Paris Charles de Gaulle Airports in France, etc.
- Global Events – World Economic Forum in Geneva, European Business Summit in Belgium, UN General Assembly in New York City, UN events in Geneva, and Africa-focused trade and investment summits and other important Bilateria events in the US, UK, Canada, Europe, India, Russia, Japan, and China.
- UN, UNIDO, WTO Offices – UK, US, Canada, Switzerland, France, Belgium, Germany, Austria.
- Top Enterprises, major hotels, banks and other commercial centres and media houses and investor clubs in North Ameria, Europe, Asia-Pacific countries like India and China, and more.
- Nigerian Embassies abroad – US, Canada, UK, France, Belgium, Germany, Holland, Italy, Denmark, etc.
- Multilaterals Agencies – World Bank/IMF annual events, EBRD, EU Parliament, African Union, AfDB.
- Pan-Africa events – Annual summits/meetings of the African Union, African Development Bank, UNEP, UNECA, ECOWAS, The Africa CEO Summit, Africa Financial Industry Summit, Africa Energy Indaba, etc.
- Selected headquarters – International NGOs, global event organisers and big consultancy firms operating in Africa, travel agents, export promotion agencies based in North America, Europe and Asia.
- Controlled Subscription.
In Nigeria, 10,000 copies of the Nigeria Country Outlook will be distributed among:
- The Office of the President, Ministries, Departments and Agencies and other public entities in the country.
- Members of the Nigerian senate, and House of Representatives and State Governors’ offices.
- Multilateral and bilateral institutions and other development partners such as the EU, IMF, World Bank etc.
- National, State and bilateral Chambers of commerce, trade associations and other private sector entities, bilateral business associations such as the EU Business Group, US, UK, France, German, India, China, Turkey, Spain, Belgium, Norway, Demark, and Italy chambers of Commerce, etc. all present in Nigeria.
- Nigerian based businesses abroad, such as banks, airlines, insurance companies, hotels, energy firms, etc.
- The VIP lounges of banks and first and business class sections of airlines/airports across the country.
- Foreign embassies and missions in Nigeria such as Germany, UK, Canada, US, France, Italy, India, etc.
- Offices of leading CEOs and company directors and senior managers of leading brands and multinational companies such as banks, hotels, airlines, mining companies, energy and power, hospitality, shipping and logistics, construction, technology, telecommunication, pharmaceuticals, insurance, consultancies, law firms, investment firms, etc.
- Country head offices of humanitarian aid agencies, national and international non-governmental organisations (NGOs) operating across the country.
- Professional organisations, trade and membership associations, INGO associations, investment promotion agencies, management and business consultants, top law, audit and investment firms, business clubs and industry specific groups in the country.
- Leading media houses, academic institutions, and research-based organisations across Nigeria.
How to Advertise in the Investor’s Guide
Make your brand stands out by advertising your business or services in the Nigeria Country Outlook 2025, featuring trade and investment opportunities and profiles of public institutions and enterprises across Nigeria.
You can call or WhatsApp Lydia Thomas the Nigeria Country Outlook Coordinator at +1-646-444-8182 or [email protected] to place an advert in the 2025 edition.
Kindly complete the form at the back of this page and return it to us on or before 20th December 2024.